8 Killer Ways To Increase YouTube Views l Alwaysviral
1. Conduct thorough keyword research.
YouTube’s algorithm takes into account keywords in the channel description, video titles, video descriptions, and tags. Ask yourself: what is my audience searching for on YouTube? Now take that knowledge and research how your audience is looking for that content. Are they typing in “How to” or looking for something more specific?
YouTube auto-suggest is a great place to start. Let’s say your video is about styling ripped jeans. YouTube auto-suggest provides insights into what people commonly search and you can get a pretty good idea of what to title your video, too.
2. Title your movie with catchy keywords.
Similarly, you need to create a title that contains your keywords but at the same time is enticing to click. You may even want to go to YouTube and see what is already there when you type “Rihanna Diamonds”. When I did that, the number one video that came up was obviously the original from Rihanna which has over 270,000,000 views titled simply “Rihanna – Diamonds”. One technique is to title your video with a similar title to another popular video. E.g you could use something like “Rihanna – Diamonds (Cover) by John Smith”. This will give you a good chance of ranking in the “related videos” section of YouTube and therefore bring a ton of extra views. Here is the free tool from YouTube that enables you to find the most popular keywords.
3. Develop a theme.
This step will make or break your Youtube success. It can be very easy to want to create a Youtube channel and post anything for views. Don’t do it. The first channel I created was comprised of cover music videos, Facebook Marketing Tips, and investment tutorials. (What was I thinking?)
That immediately got me a plethora of comments regarding the irrelevancy my channel had as a whole and discouraged me from posting any more videos. Think about it, what do all the top Youtube channels have in common? They stick to a theme. Tyler Ward sticks to music, Jenna Marbles sticks to humor, Epic Rap Battles of History sticks to remixes; the list goes on.
So, before you begin creating videos, find your common them and stick to it.
4. Increase your uploading frequency.
Now, this is easier said than done, but you cannot ignore its validity. The main reason someone subscribes to a channel is that they love the work of the publisher and wants to see more of their videos.
YouTube subscribers usually do not like channels that don’t produce regular content. Especially in today’s digital age, consumers want continually more and more entertainment. You need to be able to keep up with your subscribers’ demands.
Consistency is the key to developing a long-lasting relationship with your subscribers. Release your videos in a timely, recurring, and structured fashion. Try to publish one video per week… or at least one or two per month.
Stick to your schedule and do not upload videos off of this schedule. This will hurt your reputation. It’s like watching your favorite TV series; a new episode comes out according to a regular schedule. This consistency helps you stay engaged as a viewer.
5. Encourage Viewers to Subscribe.
Have you ever heard the saying, “Your best new customers are your old customers”? In other words, retaining customers can be a powerful way to grow your business.
Well, the same holds true for YouTube views. Which is why one of the easiest ways to get more views on YouTube is to encourage your current viewers to subscribe because gaining subscribers will increase the number of views on each new video that you release.
How do you get viewers to subscribe? The best way is simply to ask at the beginning and end of each video! But don’t just ask viewers to subscribe to your YouTube channel. Make sure that you also prompt them to turn on the notification bell after they’ve clicked ‘Subscribe.’This way, once a viewer subscribes, they’ll be notified every time you upload a new video. Growing your subscribers is vital to getting more YouTube views, so start asking your viewers to subscribe now!
6. Have Quality and Keyword Rich Descriptions.
The video description is where you can better inform the search engines and users just what exactly your video is about. This will help increase the click-through-rate and thus the views, as users will know what to expect in your video.
Try to both stand-out and remain generic; you should capture interest while still trying to rank for short-tail keywords. Entice users above the fold with your descriptions and optimize them correctly for the YouTube search engine as you would with a normal SEO meta description.
7. Fill out the about section.
Your company’s YouTube profile section is the prime real estate for not only telling your brand story and describing your channel, but a great place to implement market keywords. Fill in as much information as possible, including social profile links and your company website. You should also utilize keyword meta tags to describe your channel, which is found under “Advanced” in channel settings.
8. Ask your audience what they want to see.
“An amazing thing happens when you ask people what they need and want and then you go and make it for them—they think you read their mind!” That’s what YouTube creator Graham Cochrane told Hootsuite in an extensive interview outlining how he racked up 23 million views.
Delivering the content your audience wants to see is a surefire way to build viewer loyalty and keep people coming back for more.
Cochrane gets ideas for new content by saving interesting comments from his social channels and website. When that list of ideas runs out, he asks his customers and fans what they want to see more of. Then he makes the videos they’re asking for. Simple, right? And highly effective.