8 Super Secret Strategies to Get Twitter Likes l Alwaysviral
1. Post More Visual Content.
As you probably know, tweets containing visual content receive more likes, shares, and retweets than those without them.
As such, brands should strive to couple their tweets with some sort of accompanying image. Although there’s nothing inherently wrong with solely text-based tweets, images are better poised to stop serial scrollers and encourage them to take a look at your post.
Even something as simple as a colorful blog post preview like this one from Slack can do the trick: Coupling your tweets with GIFs or memes has become common practice, as illustrated by Beardbrand: Meanwhile, infographics are shared three times more often than any other type of image on Twitter. If you’ve got some compelling data to share with the world, go for it. Here’s a great example from Forbes:
And signaling the strength of video content marketing, this medium is six times more likely to be shared than a typical text-based tweet. Quick-how-to’s and listicle videos like this one from Hubspot are all the rage right now: Whether you’re looking to inform or entertain your audience (or both), filling your feed with visual content can help bring new followers into the fold.
2. Quit Other Social Channels.
This is one I’ve mentioned in other posts about success on social media. Twitter has really become the channel I use the most for social media marketing and really even for subscribing to other Twitter accounts for business and personal information.
Back when I worked in the corporate world, social media was pretty new. I think it still is in many ways. One of the things with social media was that business owners and managers wanted to test out social media. So usually one person would spend part of their time working on social media. And they would work on multiple social channels.
3. Follow a Regular Tweeting Schedule.
As mentioned above, consistency matters. If you always tweet at the same times every day, your audience will know when to expect your tweets in their feeds and when to check your account. For instance, maybe you publish a new blog post every morning at 7 a.m. You could also schedule a tweet at the same time to announce your blog post and convince people to click through.
If you’re consistent enough, people might visit your Twitter account at that time to find the link to your latest blog post. And if they don’t want to miss your blogs, they’ll follow your Twitter account to make sure they don’t miss your content. It’s easy to go overboard here and become too robotic. There’s room for some variation on Twitter because feeds move so quickly. Experiment with different frequencies to find out which gives you the best engagement with your audience — and which attracts more followers.
4. Reply More.
This one is related to the previous one. I’m guilty of not doing this enough. Every time I’ve made the effort to reply more to others on Twitter it’s usually led to more engagement.
First, it’s just a good way to make more connections on Twitter. I’m not talking about getting belligerent and leaving negative replies everywhere. I’m talking about sticking with positive things and adding to conversations.
Let’s say a complementary business shares a great tweet. You could reply to their tweet with something like, “Nice!”. That makes the other company feel good. You get noticed. I would do some of that.
But you can always do more with replies. You can ask questions. You can add more information to a topic. Those replies can really spark conversation and engagement and bring more people to your Twitter audience.
5. Tweet About Newsworthy Stats, Figures, and Information.
Tweets don’t last very long. Unless they go viral and get tweeted thousands of times, they disappear from feeds almost instantly. That’s why you have to grab attention. If you share newsworthy information, you give people a reason to take a second glance.
However, that doesn’t mean you should comb Google News for any breaking developments CNN might publish. The newsworthy information you share should relate specifically to your industry.
6. Tweet at the Right Time of Day.
Lots of people claim to know the “perfect” time of day to tweet. The truth, though, is that the ideal tweeting time varies based on your audience.
You might discover that your target customers or clients become active on Twitter after dinner or late at night. Another business’s audience might use Twitter most in the morning. Test tweeting at different times. Engagement levels will tell you when your audience is most active so you can make sure to meet those people on Twitter.
7. Use a Relevant Profile & Cover Photo.
The first step to get more Twitter Likes is to make sure you have a clean, high-resolution logo for your profile photo and relevant cover photo. This way no one thinks you are a spammer or fake user when they are deciding if they should follow you. Believe it or not, there are hundreds of thousands of spammers on Twitter today, and you can usually tell because they never bothered uploading a profile photo. Don’t be mistaken for one of them!
8. Tweet with Relevant Hashtags.
Hashtags are words with a “#” behind it. They usually represent a topic your tweet is about. If you are tweeting an article about social media, use the hashtag #socialmedia because there are thousands of people searching for content related to #socialmedia on Twitter daily. By hashtagging your tweets, you’re exposing your brand in front of millions who are actively searching about that topic. If they find their answer with your tweet, they will most likely follow you because they respect and want to receive more relevant content in the near future. Use it wisely and get more Twitter Likes; abuse it and people will see it as spam and unfollow you.