8 Ways to Actually Get Heard for Increase Plays on SoundCloud
1. Lockdown You Repost Game with SC Planner.
The SoundCloud game is all about reposts. On SoundCloud, a “repost” is the same action as an upload in the feed so you want to be sure to be getting as many reposts as you can in front of the audiences you want to reach. Some repost groups exist on places like Facebook, or some closed groups will go as far to create a shared calendar in which everyone will alternate reposting each others content in order to keep play counts up and the music fresh.
The ultimate tool for scheduling reposts is SCPlanner. Here you can schedule out an entire month’s worth of reposts with you and your friends.
It also has a Trade Hub in which you can schedule and share reposts with people in the community you likely don’t know to boost exposure. The key, however, is to not go repost crazy as to dilute your audience, you want to be sure to be making repost trades with like-minded collective, label, and artist channels.
2. Find Active Youtube Channels.
What you’re going to do now is start to gather contact information with a creative trick. Genres are a great area to start this! Say you make Future Bass music. Do the following on Youtube.
- Go on Youtube and type in “Future Bass Remix” in the search bar.
- After searching, Filter Results by Upload Date.
- You Now have a List of Active Promotional Channels on Youtube.
You could obviously repeat this process for any genre such as Trap, Electro House, Hybrid Trap, etc. Search your target genre and if the channel is worth submitting to, you’re most likely going to find their most recent video upload in the search results.
3. Add a ‘Buy’ Link.
Getting listens and likes is nice. But likes and listens won’t buy you that new mic you’ve been eyeing. Add the right links: Buy on iTunes, Beatport, Juno, Bandcamp or whatever else you use to sell your music online. (If you have a pro account you can change the button text to anything you want.)
Change it to Stream on Spotify and link to get some extra streaming juice. Or write ‘Donate’ and link to a Patreon or a PayPal. You’ll be surprised how many super-fans out there will support your music.
4. Create a list of Music Contacts.
Make sure to spend enough time to check these sources. Go through blog posts and find out whether their interests align with your content. If they do, find out how to contact them. If you can bypass the generic demo submission e-mail and directly talk to a content creator, your odds of success will increase ten-fold.
How to Get their Contact?
Typically you can visit the ‘Contact Us’ page and somewhere on the page, you will see their email above. About 80% they will also list their email with a contact form. Grab the email.
When you have the contact information, add it into a list which allows you to quickly see what kind of channel you are dealing with.
5. Tag the Mood and Genre of Your Song.
Every song has a vibe or MOOD. so you need to make sure that you add it in the tags. The algorithm that SoundCloud uses is very specific and prioritizes recommendations for its users. If your tags are right, you’ll be way more discoverable.
Also, add the main genre of your track, and add a few relevant sub-genres and moods that make sense for your song.
Also note that its smarter to add relevant tags and not just add a bunch that doesn’t make sense hoping that will work, it really doesn’t help, it actually hurts. So quality over quantity here.
6. Don’t Forget to Add a Bio and Contact Details.
If your bio is blank you’re leaving out the people who want to know more about you. Remember sitting around reading the stories of how your favorite bands met and formed? Nothing has changed, fans still want that information, but they look for it in your SoundCloud profile now – not on the album sleeve.
7. Start Your Account off Quickly with a SoundCloud Plays Service.
It may be a controversial topic, but buying a few SoundCloud plays from us to start your account is a more common practice then you may know. Don’t think of it as buying fans, think of it as a way to get over the awkward hump of your brand new account having no plays, and this big fat ZERO scaring people away.
The truth is, the major labels are doing this in a HUGE way on music video channels, this is your small step to level the playing field slightly. The major labels are paying for plays on MTV, but there’s nothing illegal at all about buying a few plays to get your account moving.
8. SoundCloud Charts.
This one is simple. Make sure your tags in your song is identical to whichever chart on SoundCloud you want to chart within. I can’t tell you how many times we’ve seen a track blow up but because the only tag on the track is something like Pizza Pappy it doesn’t make it into the charts. Believe it or not, something as simple as tagging your song “electronic” can make a HUGE difference in its success should you find yourself fortunate enough to have charted on SoundCloud.