Here's a Quick Ways to Get More Likes on Your Facebook Pages
Big likes are on your mind day and night! And it should be.
Having thousands of likes for your Facebook page ensures you are going to have fans that will visit the next article you write for your blog every time you post the update to your Facebook page. Facebook is still the king of all social media networks.
In order to get results from social media, Facebook should be one of the top two networks you engage on and optimize. Just setting up your Facebook page is not going to be enough. One should develop a strategy in order to get those “likes” for the page. With a plan down you are on your way to more likes.
In this article, I will outline plenty of ideas on how to develop your strategy and tactics to get likes for your Facebook page. So read on and get those likes!
1. Optimize Your Page Info.
The first few things that people see when looking at your Facebook page are your profile picture, cover photo, and a short description. Therefore, it’s important to brand yourself well with these components, making sure that each piece is descriptive and engaging. Be sure to fill out all of the subcategories in the information section, including details such as your business hours, address, phone number, website URL, and any other useful information. Filling out as much information as possible will improve your search rankings both within Facebook and on Google.
2. Analyze Your Top 10.
Go into your Facebook page Insights and rank your content by likes, comments, and shares. This is the fastest way to see what’s resonating with Facebook users.
Seek out patterns. Are they mostly photos? If so, what subject do they have in common? What about conditional sharing? What can you learn from the comments in these updates? You get the idea.
3. Introduce Facebook’s Page Plugins.
Well, ‘Like boxes’ have been replaced by Facebook’s page plugins. Page plugins help to share your content well, as well as skyrocket your page likes. Also, including button “Like us on Facebook” at the ‘thank you’ section of your site will increase your customer’s chance of clicking it. It is evident that customers are likely to click on such buttons whenever they are excited about a transaction they have just completed.
4. Work on Your Posts.
Make your posts insanely interesting but keep it relevant. Further, analyzing your audience with tools like Facebook insights will help you to get a brief idea about content liked by your audience. Hence, identify those content with maximum reach and repeat such posts more often. Moreover, do not be sporadic in posting contents as it gives a wrong impression of you being too casual with your Facebook business page. Also, ensure that ‘like’ and ‘share’ buttons are included in every post.
Offering valuable content to your prospects will trigger discussion and eventually gather more likes and shares.
5. Make Your Page More Visible.
To get more new likes, you have to improve the visibility of the page. There are various ways to do it. You can choose a Facebook page template that has a like button. You can also add a Facebook feed to your website. If you have other social media profiles for your company, promote your Facebook page to those channels and attract followers from there. You can also add a testimonial section to your website and include the reviews from Facebook.
6. Create specifically for Facebook.
What works on Instagram or Twitter might not always work on Facebook. For example, hashtags are great on Instagram and GIFs are great on Twitter but both less so on Facebook.
It’s best to create your Facebook posts specifically for your Facebook Page.
With Buffer, you can easily customize your social media post for each platform when sharing to multiple platforms at once. You can even go one step further by customizing your article headline for your Facebook post.
If you would like to give this a go, we would love for you to try Buffer for Business and experience the difference.
7. Add the ‘LIKE PAGE’ Button.
Facebook provides you with a button that allows people to easily connect with your Facebook Page from anywhere on the web. Where should you add it? Everywhere you can: on your website, in your email signature, in your newsletters, catalogs and brochures. You should also include your Facebook Page address on your other social media platforms (such as Twitter, YouTube, and Google+). Cross-promotion of your social media profiles is a free and effective way of growing the number of followers on all your social media platforms.
8. Share Helpful Content.
There is a big difference between social media and social media marketing. Give people a reason to Like your page by sharing helpful posts and driving action. Facebook is a highly visual channel, so share images and videos when you can. You can even try a Facebook Live to engage your fans.