Things You Need to Know for Increasing Spotify Plays!

Things You Need to Know for Increasing Spotify Plays!

1. Make Great Music.

2. Verify Your Profile.

3. Release Date.

4. Get on Playlists.

5. Submit Your Music To Spotify Playlists.

6. Get on Social Platforms.

7. Collaborate on a Playlist.

 

This guide outlines seven tips for expanding your fan base and getting more Spotify streams as an unsigned artist.

1. Make Great Music.

Your music has to be listenable and re-listenable. Because, you know, if no one streams your music on Spotify, you won’t do so well.

This step can take years. But here are some quick tips on how to get started:

  • Keep trying to get better at songwriting
  • Hang out with musicians who are better than you so they inspire you to improve
  • Master your instrument
  • Get some decent recording equipment
  • Avoid common beginner producer mistakes
  • Hire a professional to mix/master your music, or learn to do it yourself

Be great so people can’t listen to your music.


2. Verify Your Profile.

By verifying your profile (similarly to Twitter), you have the ability to directly communicate with your fans and be highlighted with Spotify’s check of approval. These profiles not only show off an artist’s discography but also house your tour dates, merchandise, biography, photos, and allow you to toggle over to view your playlists on your user profile. A verified profile allows you to communicate with your fans within Spotify through the Spotify Social and Discover feeds, and in-­client messaging. Every time a new piece of content is released ­(new single, EP, album), your fans get a push notification, and every time you add tracks to your playlist, all followers of that playlist will get notified.

To sign up for a verified page, simply fill out the Spotify Verification Request form.


3. Release Date.

So now that you know how you’ll release your music, you have to decide when to release it. This is the part that all artists inevitably suck at. We record something and immediately want to put it into the world before we’ve even made it home from the recording studio. PATIENCE. If there’s one thing that you take away from reading this, it should be that timing is everything. Not only planning for the day of the week (release Tuesday is now release Friday) but also planning around what other major releases will be competing for those limited spots on playlists such as Spotify’s Release Radar and Discover Weekly.


4. Get on Playlists.

One of the best ways to get noticed and increase your streams is to get on Spotify playlists. The best way to do this is to find out who creates the playlists, get their contact information and pitch them your music. It’s best to create a pitch email, that way when you’re ready to send it to curators you can use the same one for all curators by simply gearing it to each specific curator. Also, follow up with them!

With the music industry steering towards digital more and more every day it is important to have a respectable amount of streams on Spotify. With these tips, you’ll be able to get the Spotify plays that you need as well as make your profile more prominent to viewers!


5. Submit Your Music To Spotify Playlists.

There are many ways to submit your music to Spotify playlist curators. And you should be doing this because getting on a playlist with lots of engaged listeners can do wonders for your DIY music career.

Here are a few ways to get your music in the ears of those playlist people:

  • Get featured on music blogs (you can submit directly to the blog or use SubmitHub, although you should read this review of it first)
  • Hire a Playlist Plugger, someone whose only job is to pitch your music to playlist curators
  • Contact playlist curators yourself (after following the playlist as well as the curator on social media)

6. Get on Social Platforms.

You must be present on social media more often. Networks like Twitter, Instagram, Facebook, YouTube, Tumblr or any other can work cohesively as a promotional tool but you’ve got to be on it interacting with people in order to get any kind of traction on your pages. According to the research, streaming platforms are more inclined to support those who have a sound social presence. They can tell when you share your music from Spotify to other social media pages and they can especially tell when others do. This is why A.V.A Live Radio’s social media team takes care to physically go to your Spotify link and share it out while we are campaigning for you. We know that Spotify can see it and after all, we have 5 twitter accounts totally a reach of more than 5 million. That can serve as a major push when you're trying to get noticed.


7. Collaborate on a Playlist.

Music is better with friends. If you're planning a big road trip and you want to put a playlist together, you can collaborate on it with your friends without all needing to crowd around the same computer.

After creating a playlist, right-click it and select "Collaborative Playlist". Then send a link to your friends, and they'll be able to add tracks too.

 

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